About Us
The Story Behind Theo (It's a Good One)
When I was 12, I smuggled my very first Penny Jordan novel out of my (much) older cousin's room, stayed up all night to finish it, and snuck it back the next morning.
Fast-forward to today, and I’ve spent hours (hours!) scrolling through Reddit and BookTok for my next great read. Kindle Unlimited makes it easy to keep downloading—one free book after another, after another—until it’s not. Sure, you’ll find a book, but will it be the right one? Too often, I’ve walked away feeling... unsatisfied.
So, I created Theo Reads. After 20+ years leading marketing teams at places like American Express and Martha Stewart, I knew there had to be a better way to connect readers with romance stories they'll actually love. Other platforms today are notoriously restrictive about what words authors are allowed to use to describe their books so that readers can neither find nor avoid some topics. We believe that the more information you have about a book, the better you can make choices about what to read.
Parneet
Co-founder, Theo Reads
How Theo is Different (Spoiler: Very)
Theo is that friend who knows exactly what kind of story will keep you up until 3am.
- We organize stories by sexual orientation. (Revolutionary, we know.)
- We celebrate all the steamy, the sweet, and everything in between.
- We make damn sure you never waste time on a story that’s not your vibe.
- And our secret sauce? We actually read the stories. Wild concept, right?
Then there’s the cherry that whets your…whistle (what did you think I’d say?). Clear content warnings that allow you to read safely, knowing exactly what you're diving into. No surprises—unless you want them.
Our Hopes & Dreams
We dream of a world where readers know they’ll find a well-written story that reflects their desires. Authors feel valued for their creativity, not just their ability to go viral. And everyone—regardless of who they are or who they love—feels represented in the pages they turn.
Theo is your cozy corner of the internet where you discover tomorrow’s bestselling authors today. We’re sex-positive, identity-affirming, and celebrate the power of words to stimulate our brain… and other anatomical parts.
Join Our Community
Romance is better when shared. Pop into our Discord to swap recommendations and don't forget to leave reviews—they help others find their next favorite read. Let's make reading romance the best part of your day. Mine too.